LEGAL DOCUMENT
Cookie Policy
Helvara Advisory Sdn Bhd · Suite 14-2, The Gardens North Tower, KL
Last updated: 12 May 2025
This Cookie Policy explains what cookies are, which cookies we use on this website, and how you can manage your preferences. It should be read alongside our Privacy Policy.
1. What Are Cookies?
Cookies are small text files stored on your device by your web browser when you visit a website. They are widely used to help websites function, remember your preferences, and provide information to site owners about how their pages are used.
Cookies do not contain personal information on their own, but when combined with other data they can sometimes be used to identify a person. We handle all data collected through cookies in line with our Privacy Policy.
2. Types of Cookies We Use
We use the following categories of cookies on this website:
These cookies are necessary for the website to function. They enable core features such as page navigation, form submission and security. They cannot be disabled without affecting how the website works. No personal data is stored in identifiable form.
These cookies remember choices you have made — such as whether you have accepted or declined cookie consent — so that you are not asked again on repeat visits. They are stored locally in your browser.
These cookies help us understand how visitors use our website — which pages are visited most often, how long visitors stay and whether any errors occur. We use this information in aggregate to improve the site. Analytics cookies are only active if you have accepted them.
These cookies may be set by third-party advertising platforms to understand which pages you have visited and to deliver relevant advertising on other sites. They are only active if you have accepted them. You may opt out at any time.
3. Cookies We Use
The table below lists the specific cookies used on this website:
| Cookie Name | Category | Purpose | Duration |
|---|---|---|---|
| cookieConsent | Stores your cookie consent choice (accepted or declined) so you are not asked again. | 12 months | |
| _ga | Google Analytics — distinguishes unique users for aggregate traffic analysis. | 2 years | |
| _ga_* | Google Analytics — persists session state for a specific GA4 property. | 2 years | |
| _fbp | Meta Pixel — identifies browsers for conversion tracking and remarketing via Facebook Ads. | 3 months | |
| _uetsid | Microsoft Advertising (Bing) — tracks sessions for conversion measurement. | 1 day | |
| _uetvid | Microsoft Advertising (Bing) — identifies returning visitors for remarketing. | 16 days |
Analytics and marketing cookies are only placed after you provide consent via the cookie notice. Essential and preference cookies are placed automatically as they are required for the site to function correctly.
4. How to Manage Cookies
You can manage your cookie preferences in the following ways:
- Cookie consent notice — when you first visit our website, you will see a notice offering you the choice to accept or decline non-essential cookies.
- Browser settings — most browsers allow you to view, delete and block cookies through their settings. Please refer to your browser's help documentation for instructions.
- Third-party opt-outs — you may opt out of Google Analytics tracking via Google's opt-out tool, and from Meta personalised advertising via your Facebook Ad Settings.
Please note that disabling certain cookies may affect the functionality of this website.
YOUR CURRENT CONSENT STATUS
5. Third-Party Cookies
Some cookies on this website are set by third parties (such as Google and Meta). These parties have their own privacy and cookie policies, which we encourage you to review:
We do not control how third-party cookies function and recommend consulting those policies for full details.
6. Changes to This Policy
We may update this Cookie Policy from time to time. The date at the top of this page reflects the most recent revision. If we make significant changes to the types of cookies we use, we will update the consent notice on this website accordingly.
7. Contact Us
If you have questions about how we use cookies, please contact us:
Helvara Advisory Sdn Bhd
Suite 14-2, The Gardens North Tower, Lingkaran Syed Putra, 59200 Kuala Lumpur