Privacy Policy

This Privacy Policy describes how Helvara Advisory Sdn Bhd ("Helvara", "we", "our", "us") collects, uses and handles personal information provided through this website or in the course of our advisory engagements. We are committed to handling your information with care and transparency.

1. Who We Are

Helvara Advisory Sdn Bhd is a commercial advisory firm based in Kuala Lumpur, Malaysia, providing pricing and revenue strategy services to businesses. Our registered address is Suite 14-2, The Gardens North Tower, Lingkaran Syed Putra, 59200 Kuala Lumpur. For privacy matters, you may contact us at [email protected].

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2. Information We Collect

We may collect the following types of personal information:

• Contact details — name, email address and telephone number provided through our enquiry form or direct correspondence.
• Business information — company name, role and details relevant to a proposed or active engagement.
• Communication records — notes and records from email, telephone or meeting exchanges with us.
• Website usage data — anonymised information about how visitors use our website, collected through cookies. See our Cookie Policy for details.

We do not collect sensitive personal data, financial account details, or information from individuals under the age of 18.

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3. How We Use Your Information

Personal information collected through this website or our engagements is used for the following purposes:

• Responding to enquiries and requests submitted through our contact form.
• Conducting and managing advisory engagements you have engaged us for.
• Sending relevant correspondence related to your engagement or request.
• Maintaining records required for our business operations and accounting purposes.
• Improving our website and understanding how it is used, using anonymised data only.

We do not use your information for unsolicited marketing without your consent, and we do not sell personal data to third parties.

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4. Legal Basis for Processing

Where applicable under the Personal Data Protection Act 2010 (Malaysia) and any relevant data protection principles, we process your personal data on the following grounds:

• Consent — where you have provided your details voluntarily through our contact form.
• Contractual necessity — where processing is required to fulfil an engagement you have entered into with us.
• Legitimate interests — where we need to maintain reasonable records or communicate with you in the ordinary course of business.

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5. Sharing Your Information

We do not share personal information with third parties except in the following circumstances:

• Service providers — where we use third-party tools or platforms (such as email services or website analytics) that process data on our behalf, under appropriate data processing agreements.
• Legal obligations — where we are required by law or a regulatory body to disclose information.
• With your consent — where you have expressly agreed to a specific disclosure.

We take care to work with service providers who maintain appropriate data security standards.

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6. Data Retention

We retain personal data only for as long as is necessary for the purposes described in this policy or as required by applicable law. In general:

• Enquiry records are typically retained for up to 12 months if no engagement follows.
• Engagement-related records are retained for up to 7 years for accounting and compliance purposes.
• Website analytics data is retained in anonymised form only.

Once data is no longer needed, it is securely deleted or anonymised.

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7. Your Rights

Under the Personal Data Protection Act 2010 (Malaysia), you have the right to:

• Request access to the personal data we hold about you.
• Request correction of inaccurate or incomplete personal data.
• Withdraw consent for processing where consent was the basis for collection.
• Request that we cease using your data for direct marketing or related communications.

To exercise any of these rights, please contact us at [email protected]. We will respond within a reasonable timeframe.

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8. Cookies and Tracking

Our website uses cookies to understand how visitors interact with our pages. Cookies are small text files stored on your device. For full details of the cookies we use and how to manage them, please read our Cookie Policy.

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9. Third-Party Links

Our website may contain links to external websites. We are not responsible for the privacy practices of those sites and encourage you to review their policies separately.

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10. Security

We take reasonable steps to protect personal data from unauthorised access, disclosure or loss, including secure email practices and access controls on our systems. No method of electronic transmission is entirely without risk, but we maintain appropriate safeguards given the nature of the information we handle.

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11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The date at the top of this page will reflect the most recent revision. We encourage you to review this page periodically.

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12. Contact Us

If you have questions or concerns about how we handle your personal data, please reach out: